关于新媒体的共识

第六届亚太地区媒体与科技和社会发展研讨会

2008年11月23日

北京

    我们，来自11个国家和地区的400多位代表于2008年11月21-23日在中国北京出席了第六届亚太地区媒体与科技和社会发展研讨会。

    亚太地区媒体与科技和社会发展研讨会暨亚太科技传播峰会，自1992年成功举办以来,经过大家的共同努力，已经成为世界媒体与科技和社会发展领域具有广泛影响力的国际会议。“新技术·新媒体·新格局”是本届研讨会的主题。经过研讨，我们对新媒体达成以下共识：

    一、自1999年第二届亚太地区媒体与科技和社会发展研讨会提出网络是第四媒体以来,网络媒体发展迅速,迄今已在媒体格局中占据重要地位。这再次证明科技进步是推动人类文明发展的根本动力。目前，以包括网络技术在内的科技进步正在给全球带来革命性的影响。

    二、以互联网、移动媒体等为代表的新媒体正在带来跨媒介、跨文化、跨产业融合的全球传播新格局，我们应适应这种形势。

    三、传统媒体与新媒体正在竞争与融合的基础上实现多元化的共同发展。

    四、以即时、海量、互动为特征的网络文化正在兴起，其影响涉及社会生活的方方面面。消除全球化进程中的数字鸿沟、尊重文化的多样性成为当务之急。

    五、重视网络文化伦理建设，强化相关机构和个人的自律意识、协同意识、责任意识，以趋利避害，促进网络媒体的健康发展。

    六、警惕网络犯罪以及其他使用网络的有害行为，是我们的责任。

    七、加强交流与合作，促进网络虚拟世界与现实社会的共同繁荣，创建全球和谐网络文明新未来，是我们的责任。

    和平、发展与合作是我们共同的愿望。我们希望以此次会议为新的起点，亚太地区善用新技术、依托传统媒体和新媒体、携手并进，共创人类文明新未来。

New Media Beijing Consensus
THE 6th ASIA-PACIFIC SYMPOSIUM ON PRESS AND
SCIENTIFIC AND SOCIAL PROGRESS
Nov. 23, 2008, Beijing

    We are 400 representatives from 11 countries and regions who attend the 6th Asia-Pacific Symposium on Press and Scientific and Social Progress (APSP), held in Beijing, China from Nov. 21 to 23. 

    Through our concerted efforts, the APSP, or the Asia-Pacific Science Communication Summit, has become an influential international conference in the fields of world media and technological and social development since its first meeting in 1992. The theme of this symposium is “New Tech, New Media, New Vision”. After studies and discussions, we have reached following consensus about new media.

    Ⅰ. Since the 2nd APSP in 1999, which proposed the idea that Internet was “the fourth medium”, online media has developed quickly and has already taken an important position in the current media pattern. It proves again that scientific and technological progress is the primary force propelling the development of civilization. At present, technological progress including those of Internet technologies is bringing about revolutionary changes to the globe.

    Ⅱ. New media, typically represented by the Internet and mobile devices, are bringing about a new integrated pattern of global communication, which is cross-media, cross-industry and cross cultural. We should adapt to the new situation.

    Ⅲ. Traditional and new media is going to develop separately and together on the basis of competition and integration.

    Ⅳ. The Internet is immediate, interactive and wide-ranging, and its influence involves every aspect of social life. It’s imperative to remove the digital divide in the progress of globalization and show respect for cultural diversity.

    Ⅴ. The healthy development of the Internet depends on forming culturally-sensitive Internet ethical standards that strengthen the responsible use by organisations and individuals of the Internet.

    Ⅵ. It is our responsibility to be vigilant about cyber crime and such malpractices to safeguard people.

    VII. It is our shared responsibility to enhance exchanges and cooperation, to promote the common prosperity of the online virtual world and the real society, and to construct a bright future globally for a harmonious Internet civilization.

    Peace, development and cooperation are our cherished wishes. We hope, taking this 2008 APSP as a fresh starting point, the Asia-Pacific region will use new technologies wisely, and advance hand-in-hand with the backing of traditional and new media to create a new future for civilization.